Now

Updated November 2025, from my desk in Thailand

It’s been an intense and creative season — a lot of building, refining, and connecting dots across projects. Here’s what I’ve been up to lately:

Wildberries: growing the China ecosystem

Our cross-border seller program keeps expanding. I’ve been focusing on building the partner ecosystem — Service Centers, SaaS providers, and payment partners — and preparing the next phase of growth for 2026. We’re getting closer to our goal, and it’s finally starting to feel real.

Learning, coding, experimenting

In my free time, I’m deepening my skills in Next.js, Node, and React — trying out small web apps and new project ideas. Nothing public yet, but if something good comes out of it, you’ll hear about it. For now, I’m quietly building.

This year I decided to get serious about investing. I’ve been reading a lot, taking courses, and building a better understanding of how to grow and manage capital long-term. It’s been one of the most rewarding learning paths so far.

Personal site

I’m planning a redesign for alexmaltsev.me — a cleaner, more personal version that reflects not only my professional work in e-commerce and China strategy, but also the broader picture of who I am. For now, you’re still reading the old site.


That’s what my life looks like right now.